Digital Marketing Conferences and Events In Canada

By |2019-12-01T13:22:09-03:30February 7th, 2019|Digital Marketing|

If you are looking to attend a Digital Marketing Conference or Event in Canada, look no further as here's a list of events covering a variety of Digital Marketing topics for you and your team to attend this year. Canadian Digital Marketing Conferences and Events to Attend in 2020 [Last Updated June 2nd, 2019] Digital Marketing Events in March Event Name: Rocky Mountain Social Summit Location: Banff, AB Dates: March 5-6, 2019 Topics: Social Media Social Media Accounts: Event Hashtag: Event Theme: “Learn from the experts on all things social media and marketing.” Event Name: DX3 Canada 2019 Location: Toronto, ON Dates: March 6 – 7, 2019 Topics: Social Media Accounts: Event Theme: “Canada’s immersive digital marketing and retail event.” Event Name: iMEDIA Conference Location: Edmonton, AB Dates: March 8 – 9, 2019 Topics: Social Media Accounts: Event Theme: “No BS, no fluff social media conference.” Digital Marketing Events in April Event Name: Web à Québec (WAQ)  Location: Quebec City Dates: April [...]

5 Digital Marketing Trends for 2018

By |2018-10-01T14:05:43-03:30December 19th, 2017|Digital Marketing|

2018 is just a few weeks away! And while you’re preparing for the holidays and spending time with your family, it doesn’t hurt to reflect on 2017 and all the good (and bad!) things it brought with it. As we move closer to 2018, ask yourself: did you meet your marketing goals? What changes do you hope to implement in the New Year? Looking ahead, here are five trends that I think will be big in 2018. 1.    Messenger Marketing Messenger bots are fairly new, but they’re important because it’s clear that messenger apps are taking over as our preferred method of communication. Emails and phone calls often prove ineffective in getting the attention of a company or organization, whereas messenger marketing provides a closer, one-on-one connection. Click-through rates are 80% or higher for messenger marketing -- whereas click-through rates for emails are typically below 1% (according to a report from [...]

3 Reasons Why A Business Should Outsource Their Digital Marketing

By |2018-11-15T19:36:03-03:30January 5th, 2017|Digital Marketing|

While everyone may have a different reason for thinking so, the general consensus is that 2016 was a pretty awful year. The one bright spot is that it’s now 2017, and we all have the ability to start fresh to outsource your digital marketing. The overarching goal of most businesses is to grow and expand, but especially when it comes to marketing, many find themselves without the time or resources necessary to figure out the most effective digital strategy for their particular company. You can try to do it all yourself but you can run the risk of not performing well or potentially harming your business if best practices aren’t being followed. That all takes time. Hiring an agency to oversee your marketing operations is no longer only within the realm of large-scale enterprises, and there are a number of advantages to doing so rather than trying to get everything [...]